Putting your Customers and Mobile First

Putting your Customers and Mobile First

In the fast paced technology landscape, with ever-changing devices and bright shiny object syndrome, it’s easy to lose sight of the overall objective. How does a company innovate, stand out, and fulfil the desires of their customers while remaining on-brand and maximising ROI?  In the mobile era, where a smartphone...
Latest entries
The Period Table of Content Marketing

The Period Table of Content Marketing

Great piece of work from our friends at Econsultancy.  It should be given to every intern to help them learn the dark arts of marketing.
Facebook to bring internet to Africa with Drones

Facebook to bring internet to Africa with Drones

  Connectivity and Internet.org dream with unmanned drone satellite In a follow up to our last post which covered the Internet.org initiative led by Zuckerberg. Now comes the news of new and practical ways to ‘light up’ the African continent with internet connectivity. Solara by Titan Aerospace is a drone which functions as a ‘near...
Connected World, Connected Toothbrush? MWC 2014

Connected World, Connected Toothbrush? MWC 2014

James Williams returns to Mobile World Congress. Here are the highlights from 2014. Similar to previous years their is a palpable lack of real oohs and ahhs to the innovations and announcements but this isn’t MWC’s fault. If anything it is the symptom of mobile technologies success. The mobile-age consumer is used to having immense...
What is the most important factor to consider when delivering a modern mobile app?

What is the most important factor to consider when delivering a modern mobile app?

Here are 5 interesting facts that you probably didn’t know: 38% of 2 year olds are using mobile devices The television took 13 years to reach 50 million users but it took Angry birds only 35 days to attain the same audience. The iPhone 5S is 40 x faster than the original iPhone. From the...
Mobile World Congress 2014

Mobile World Congress 2014

The news is hotting up for the start of the Mobile World Congress and today’s announcement by Facebook, for their whopping $19-billion takeover of WhatsApp, certainly signifies their ‘mobile first’ strategy is going from strength to strength. Mark Zuckerberg is taking centre stage as the opening speaker of the keynote conference and, in a stroke...